HUGO BOSS FASHION AWARD 2023
Seventeen young creatives from the Staatliche Modeschule Stuttgart are developing their own collections on the theme *BOSS NOW* BOSS FW24. The theme originates from the Creative Management of HUGO BOSS.
The starting point is BOSS with its long and rich history and tradition in tailoring. In the context of the brand's history, the aim is to find modern, innovative and contemporary approaches and ideas in the collection concept for menswear and womenswear. The focus is on the individual perception and interpretation of BOSS today. The theme is open and free and gives plenty of room for the development of young and creative design solutions.
HUGO BOSS judged and awarded the best collections with prize money.
The award ceremony took place on Wed, July 19, 2023 in the form of a virtual, non-public event.
On display is the work of Lena Falk, who was awarded 3rd prize.
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HUGO BOSS FASHION AWARD 2022
Sixteen young designers from the Staatliche Modeschule Stuttgart develop their own collections on the theme of *UTOPIAN ISLAND* BOSS Menswear PF22. The theme comes from the creative management of HUGO BOSS.
Inspiration is the way of life in our modern world, characterized by diversity and new forms of connections and mergers in analog and digital form.
We move from cold to warm, from north to south and from darkness to light. On our journey we experience new cultures, new places and celebrate people, togetherness and equality.
Our destination is UTOPIAN ISLAND, where we are inspired by Brazil in many ways. The vibrant and diverse flora and fauna of the jungle and Amazon, the neoconcrete art movement, and the utopian city of Brasilia by architect Oscar Niemeyer.
Against this backdrop, new experiences of cultures, places and people emerge and are transformed into fashion and designs, as well as individual, modern and innovative silhouettes, styles and collections.
The best collections were juried by HUGO BOSS and awarded with prize money.
The award ceremony took place on Thu, June 30, 2022 in the form of a virtual, non-public event.
On display is the collection of Lea Müller, who received the 1st prize.
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HUGO BOSS FASHION AWARD 2021
Collections on the theme of *GENERATION BOSS* Boss Menswear SS21
Inspiration is the way of life in our modern world, characterised by diversity and new communities.
The past, traditions and values are questioned and linked anew. A mix of styles, cultures and generations. A journey through space and time from cold to warmth, from north to south, from darkness to brightness.
Fifteen young designers from the Staatliche Modeschule Stuttgart are taking part this year and creating their own collections. HUGO BOSS will judge and award prizes to the best collections.
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HUGO BOSS FASHION AWARD 2020
Collections on the theme of *BOSS INDIVIDUALS* Boss Menswear FW20
The focus is on the individual. Personalities and characters. These reflect the dynamic changes in our world at the beginning of a new decade. Individuals, their inspirations, peculiarities and interests, their way of dressing and living. Transformed to fashion and designs, very different, modern and innovative silhouettes, styles and collections emerge.
16 young creatives from the Staatliche Modeschule Stuttgart research and develop their own collection ideas and realise their fashion concepts for menswear. HUGO BOSS judges and awards the best collections with prize money.
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HUGO BOSS FASHION AWARD 2019
On the theme - BOSS CURATED *The Art of Dressing* Menswear FW19 - 19 final year students design their collections.
Inspiration art, design and architecture. HUGO BOSS has a special connection to art, design and architecture and sponsors culture worldwide. The role of the curator means selecting, deciding, choosing, combining and presenting in a special way. Transformed to fashion and designs, special and unique materials and silhouettes, styles and collections are created.
HUGO BOSS judges and awards the three best collections with prize money and pushes the entry into the company.
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HUGO BOSS FASHION AWARD 2018
*BOSS meets BAUHAUS* - the theme exclusively originated from the creative management team at HUGO BOSS AG Menswear.
Final-year students designed garment collections, that were judged by HUGO BOSS with prizes awarded to the winners. The resulting collections were displayed in a temporary exhibition at the Design Center Baden-Württemberg in Stuttgart.
The Bauhaus concept provided the inspiration for the theme: the idea of a Gesamtkunstwerk or total work of art, in which all the arts unite. Using clear design language and functional fabrics, merging all design disciplines in the creation of the ultimate product concept. Every element, every detail had its own significance and role to play within the bigger picture. The designs were clear-cut, balanced and harmonious, with modern, functional aesthetics.
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HUGO BOSS FASHION AWARD 2017
*ATHLEISURE- Tailoring meets Relaxation* was the special theme chosen by Creative Management team of HUGO BOSS AG Menswear for the spring/summer 2018 season.
Athleisure provided the inspiration: the world has never been so accessible. Digital yet physical at the same time - in a state of constant flux. From one location to the next, from hot to cold, from light to dark. Fashion and design are driven by change and marked by diversity, complexity and flexibility. Fragments of inspiration merge anew. Business and lifestyle combined in the same item of clothing. Sporty and conventional outfits were given an original twist, then combined and refined. The resulting looks were contemporary, versatile and practical.
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HUGO BOSS FASHION AWARD 2016
* PARACHUTE * for Spring/ Summer 2017 - was the motto of the 2016 competition presented by the creative team from HUGO BOSS.
Acceleration, latitude and airiness were the keywords for this menswear-only collection, characterized by a combination of travel-friendly, lightweight properties and practical functionality with tailored elements. Initially appearing structured and classic, the collection pieces evolved into expansive, aerodynamic garments with subtle technical features and even vibrant, flowing, ultra-light styles. Accessories served to complete the look.
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HUGO BOSS FASHION AWARD 2015
*LUXURY RESORT, St. Moritz meets Aspen* was the theme of the 2015 competition, presented by the creative team from HUGO BOSS.
Lifestyle and architecture provided the inspiration for a subtle yet luxurious ready to wear collection of sophisticated casualwear combined with premium leisure sportswear.
The collection statement was the following: Boss Menswear- modern, sophisticated, traditional, relaxed, metropolitan, masculine, authentic, exquisite and of premium quality, combined with innovative workmanship and high craftsmanship. A real challenge for the 19 second-year students.
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HUGO BOSS FASHION AWARD 2014
The theme of this year’s competition was 'L.A. MODERN/Palm Springs Architecture' – Adjudicated by HUGO BOSS – with an award ceremony and exhibition held at the Design Center Stuttgart.
The scene: a cocktail party at a modern house in Los Angeles.
The clear, straight lines and cubist architecture of the villa formed a direct contrast to the casual elegance of the party guests. The scene was extremely relaxed, the clothing worn by the guests soft, light, sexy and glamorous. Tailored and highly innovative, the collection represented a completely fresh design interpretation. Methods such as taping, laser cutting, welding and the use of adhesive were designed to be noticeable on garments, patterns and details. Accessories served to complete the look.
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